9. Reports and Conclusions

As users visit the Gardenspott site and sign up for the online newsletter, the Inbox-Media Mail Center will become populated with leads.  The report here shows a detailed contact list for each visitor.  This report shows if the visitors has clicked through to the Web site for a sale, when they first entered their information, and details on other activity that may have occurred.

Only the visitors that indicate they want to be emailed will be sent messages.  The Inbox-Media system is strictly an opt-in method of e-marketing.

Inbox-Media gives marketers the ability to develop permission-based email campaigns that deliver superior, measurable results.  This turnkey, pre-built solution will help create, nurture and build relationships with customers.  All activity - communicating, gathering leads, reading reports, managing campaign activity - is done through Inbox-Media's innovative Mail Center, accessible through a browser interface.